RUN WILD Running Shoes Campaign Concept
A freelance campaign concept for RUN WILD, designed around the idea of nature as a performance environment. I developed the full creative concept, visual
direction and final poster design, creating a bold outdoor-inspired identity that connects the product with movement, nature and performance. The campaign
used dark green tonal imagery, dense foliage, minimal typography and strong product focus to create a sense of endurance, adventure and natural energy.